About Us

Company Profile

Pooja Creations is a Mumbai based garment manufacturing company specialising in mfg. of ethnic wear for girls and its products are marketed under the brand name “POOJA CREATIONS ERA THE IN-THING !”. The company is run by two young & dynamic Partners; Mr. Amit R. Furia and Mr. Nikhil U Furia. Started in July 2005, the company took its time to lay the foundation strong, and then raced ahead.

Since 2005, we have been recognized as a prominent manufacturer and supplier of a wide collection of Kids Choli Sharara, Evening Gowns, Chudidar & Patiala Suits. These are tailored using finest quality fabric that is sourced from authentic vendors of the market.

The products we offer are available in varied colours, designs, patterns and sizes as well as in custom-designed form. These products are globally acclaimed for their vibrant colours, attractive designs and comfortable fit.

Having its head office at Dadar, the company’s goods are manufactured and distributed from Chembur. The Partners have used their family business experience (of more than 10 years) well and are quite professional in their approach.

Being a customer oriented enterprise, all our efforts directly or indirectly aims at maximizing satisfaction of the clients. A team of interactive professionals keeps in touch with the patrons on regular basis to understand their exact tastes and then serve them offered garments, accordingly.

Due to the untiring efforts of our workforce and support of technologically advanced infrastructure, we have mustered numerous patrons based in most states of Indian Subcontinent.

The brand is available in more than 200 premium MBO’s across India.

Our clientsare

Favorite Shop – Bangalore
Poshaq – Chandigarh
Angana Anand; Asopalav – Ahmadabad
Bombaywala – Nagpur
Aishwarya Fashion Couture – Mumbai, Ahmedabad
Kalamandir – Hyderabad
Pothys – Chennai and many more.

Under the able guidance of the partners,

‘Mr. Amit R. Furia’ & ‘Mr. Nikhil U Furia’,

we have occupied a remarkable position in the market. Their family business experience (of more than 10 years), managerial skills and zeal to maximize the satisfaction of customers have enabled us to become the prime choice of large number of clients.


“To make people experience, the sheer joy of possessing a “beautiful master-piece”; inspiring & complimenting their original personality; &
add colours to their life”.

“Our Core Values”

Utmost Accountability
Honour Commitments
Passionate Contribution in Creation of New Benchmarks
Add Value to the Eco-System
Bring in a Smile

Brand Profile

Era – the-in-thing is an exclusive girl’s ethnic wear brand. Known for its unique styling, versatility and fashion binding; The Brand is present in more than 500 premium MBO’S and Chain stores across India. The brand has a niche target market for girls between 1 to 17 years (middle, upper middle and upper economic class).


Some of the striking features of the offered kids garments are mentioned below:

– Elegant look
– Highly comfortable
– Vibrant colours
– Excellent fitting
– Perfect stitching
– Intricate designs
– Seamless finish
– Resistance against shrinkage
Having a full time dedicated designing department, the brand strives to sustain its freshness and exclusivity.

We have today gained the recognition & reputation of an exclusive, elusive iconic brand, guided by style, driven by trends. We specialize in adding a different dimension to ethnic wear that goes beyond the obvious.

Explore Era Ethnics wear for more reasons to make us your number one choice for promotional clothing.